Album Branding
During my time at MDS, I was tasked with creating an entirely original album cover for myself as the artist. The album cover had to be connected to me on a deeper level, either through passions or emotions I wanted to evoke for the viewer. Visions and Voices is the result of my passion for the outdoors, and the desire for being in a calm, serene environment.
Project type: Solo Duration: 8 Weeks Medium: Album Brand Identity
An aesthetic front cover
The objective of the artwork on this cover is to evoke an emotional response from the listener, with a minimal art style inspired by lo-fi and indie folk artists. The name ‘Earths Calling’, is a call to action to get the listener to wonder what could be out there, and provides a sense of adventure.
The artist name ‘Celestia’ is derived from the word celestial, which relates to heaven, stars and planets.
A track list that takes you on a journey
The track list names all explore the themes of being outdoors, and being with someone special in your life. The idea of these track list names are that they can all be interconnected, and it takes the listener on an emotional journey from the first song to the last song.
How it looks on streaming services
The familiar artwork from the front cover makes its way onto streaming services. The soft artwork is repeated throughout the track list, creating a recognisable aesthetic that listeners can see while connecting with the music.
